When a researcher defines a market segment based on age, gender, ...

[Pineapplelove6]

When a researcher defines a market segment based on age, gender, and income, these classification schemes are called:
 a. dependent variables.
 b. cross-validation variables.
 c. pseudo-variables.
 d. variables.

Question 2

Which of the following statements about a career in retailing is true?
 a. A college degree is a prerequisite to a retail career.
 b. Starting salaries are higher than in most other careers.
 c. Three distinct paths are available to a person seeking a retailing career: store management, channel advising, and buying.
 d. The potential for career advancement is high.
 e. The number of retail careers available nationally is expected to decline over the next five years.

[Galvarado142]

Answer to Question 1

d

Answer to Question 2

d