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Author Question: When Marriott Hotels asks a series of question to its customers to indicate their degree of ... (Read 63 times)

mydiamond

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on: Jun 29, 2018
When Marriott Hotels asks a series of question to its customers to indicate their degree of satisfaction with the services offered by the hotel on a 10-point scale, this is an example of:
 a. a DSS.
 b. a ladder of abstraction.
 c. a latent construct.
 d. operationalizing a concept.

Question 2

Information search cost refers to how difficult it is to acquire information in terms of:
 a. money, time, and effort.
 b. money.
 c. time and memory.
 d. knowledge and expertise.
 e. memory and effort.


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shaikhs

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Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

a


mydiamond

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Reply #2 on: Jun 29, 2018
Thank you


shaikhs

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Reply #3 on: Jun 29, 2018
No problemo


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