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Author Question: Brand loyalty is an example of a: a. concept. b. proposition. c. hypothesis. d. latent ... (Read 63 times)

viki

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Brand loyalty is an example of a:
 a. concept.
 b. proposition.
 c. hypothesis.
 d. latent construct.

Question 2

Of the types listed below, which form of product placement involves the brand being used by the characters, but the brand does not play an important part in the plot?
 a. Advergaming
 b. Branded entertainment
 c. Product integration
 d. Product interaction
 e. Visual placement



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shaikhs

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Answer to Question 1

a

Answer to Question 2

d




viki

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  • Posts: 525
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


dantucker

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Reply 3 on: Yesterday
Excellent

 

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