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Author Question: Brand loyalty is an example of a: a. concept. b. proposition. c. hypothesis. d. latent ... (Read 39 times)

viki

  • Hero Member
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  • Posts: 525
on: Jun 29, 2018
Brand loyalty is an example of a:
 a. concept.
 b. proposition.
 c. hypothesis.
 d. latent construct.

Question 2

Of the types listed below, which form of product placement involves the brand being used by the characters, but the brand does not play an important part in the plot?
 a. Advergaming
 b. Branded entertainment
 c. Product integration
 d. Product interaction
 e. Visual placement


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shaikhs

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Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

d


viki

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  • Posts: 525
Reply 2 on: Jun 29, 2018
Gracias!

tkempin

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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