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Author Question: One important tactical tool is the press release. A firm can best take advantage of press coverage ... (Read 319 times)

xroflmao

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One important tactical tool is the press release. A firm can best take advantage of press coverage by:
 a. conducting industry events or community activities that reflect favorably on the firm.
  b. disseminating information and correcting misinformation within the firm.
  c. preparing employees for public appearances.
  d. having a file of information that makes for good news stories.

Question 2

Though it is almost impossible to define, creativity is essentially the ability to:
 a. see the world in a structured way.
  b. hold together seemingly inconsistent elements.
  c. think in terms of the way things have to be..
  d. be conventional and hardworking.



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prumorgan

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Answer to Question 1

d

Answer to Question 2

b




xroflmao

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Reply 2 on: Jun 29, 2018
Wow, this really help


shewald78

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Reply 3 on: Yesterday
Excellent

 

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