This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: In the world of advertising and promotion, CPM is a common measure of media efficiency. What does ... (Read 93 times)

darbym82

  • Hero Member
  • *****
  • Posts: 570
on: Jun 29, 2018
In the world of advertising and promotion, CPM is a common measure of media efficiency. What does the M in
  CPM stand for?
 a. Media plan
  b. Media class
  c. The share of voice
  d. The Roman numeral for 1,000

Question 2

During the , advertising messages were primarily informational in nature.
 a. preindustrializatio n era (pre-1800)
  b. designer era (1980 to 1992)
  c. P.T. Barnum era (1875 to 1918)
  d. 1920s (1918 to 1929)


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Sierray

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

a


darbym82

  • Hero Member
  • *****
  • Posts: 570
Reply #2 on: Jun 29, 2018
Thank you


Sierray

  • Sr. Member
  • ****
  • Posts: 343
Reply #3 on: Jun 29, 2018
No problemo


« previous next »
 

Did you know?

Congestive heart failure is a serious disorder that carries a reduced life expectancy. Heart failure is usually a chronic illness, and it may worsen with infection or other physical stressors.

Did you know?

Complications of influenza include: bacterial pneumonia, ear and sinus infections, dehydration, and worsening of chronic conditions such as asthma, congestive heart failure, or diabetes.

Did you know?

Medications that are definitely not safe to take when breastfeeding include radioactive drugs, antimetabolites, some cancer (chemotherapy) agents, bromocriptine, ergotamine, methotrexate, and cyclosporine.

Did you know?

In the United States, an estimated 50 million unnecessary antibiotics are prescribed for viral respiratory infections.

Did you know?

Blood is approximately twice as thick as water because of the cells and other components found in it.

Anatomical and common names for the pectoral girdle and upper extremity. Anatomical and common names for the pectoral girdle and upper extremity.
The “Big Four” world leaders meet at the Hotel Crillon in Paris, 1919. From left to right (front row The “Big Four” world leaders meet at the Hotel Crillon in Paris, 1919. From left to right (front row
A goniometer is used to measure range of motion of the patient’s arm. A goniometer is used to measure range of motion of the patient’s arm.
The two most common deformities of the spinal column are scoliosis and kyphosis. The two most common deformities of the spinal column are scoliosis and kyphosis.
Growth in the demand for oil from the developing world Growth in the demand for oil from the developing world
Topic Media Topic Media
Video: hGH (protein synthesis, growth and development)

For a complete list of videos, visit our video library