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Author Question: Which, if any, of these statements about telecommunications and/or information technology are TRUE? ... (Read 98 times)

joesmith1212

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  • Posts: 549
on: Jun 29, 2018
Which, if any, of these statements about telecommunications and/or information technology are TRUE?
 a. The latest advancements in telecommunications allow for a real-time system for collecting, transferring, and storing information.
  b. Information is a product with significant marginal costs of distribution.
  c. Using intranet communication enables service employees to communicate with people both inside and outside of the company.
  d. Remote services delivery is not appealing to many services marketers because the cost of digital dissemination of information cannot be diminished.
  e. All of these statements about telecommunication and/or information technology are true.

Question 2

Which one of the following is Not one of the Four P's in marketing?
 a. product
  b. process
  c. price
  d. promotion


peilian

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Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

B. Process is not part of the Marketing mix. The missing P, above is Place..


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