« previous next »

Author Question: Sales and market share were expected to increase by 30 percent. They actually increased by only 10 ... (Read 93 times)

jlmhmf

  • Hero Member
  • *****
  • Posts: 552
on: Jun 29, 2018
Sales and market share were expected to increase by 30 percent. They actually increased by only 10 percent. This is an opportunity to do which of the following?
 a. reassess the corporate strategy c. reassess the realism of corporate objectives
  b. reassess the corporate budget d. None of the above.

Question 2

Periodic sales reports were not generated, which caused a dip in sales and market share. This is an opportunity to do which of the following?
 a. reassess the corporate strategy c. reassess the coordination of corporate mix elements
  b. reassess the corporate tactic d. None of the above.


heinisk01

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Sales and market share are corporate objectives.

Answer to Question 2

C
The failure may not be the fault of the marketing department, but its occurrence does affect the marketing department and its objectives.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

Did you know?

The training of an anesthesiologist typically requires four years of college, 4 years of medical school, 1 year of internship, and 3 years of residency.

Did you know?

Famous people who died from poisoning or drug overdose include, Adolf Hitler, Socrates, Juan Ponce de Leon, Marilyn Monroe, Judy Garland, and John Belushi.

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

Liver spots have nothing whatsoever to do with the liver. They are a type of freckles commonly seen in older adults who have been out in the sun without sufficient sunscreen.

The Pleiades, an open cluster of stars in the constellation of Taurus. These stars share a common mo The Pleiades, an open cluster of stars in the constellation of Taurus. These stars share a common mo
Young adults increase in self-esteem between the ages of 18 and 25, according to this longitudinal s Young adults increase in self-esteem between the ages of 18 and 25, according to this longitudinal s
The proportion of obese and extremely obese adults in the United States has increased over the past The proportion of obese and extremely obese adults in the United States has increased over the past
Atmospheric pressure decreases with increase in altitude. Atmospheric pressure decreases with increase in altitude.
Increased Risk of Knee Osteoarthritis Increased Risk of Knee Osteoarthritis
Bateson and Punnett’s Observed and Expected Phenotypes in F2 Sweet Peas Bateson and Punnett’s Observed and Expected Phenotypes in F2 Sweet Peas
Video: Attention Deficit Disorder (ADD)

For a complete list of videos, visit our video library