This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which type of measure assigns a value based on how much of the concept being measured is associated ... (Read 72 times)

asd123

  • Hero Member
  • *****
  • Posts: 557
on: Jun 29, 2018
Which type of measure assigns a value based on how much of the concept being measured is associated with an observation and is formed by putting several variables together systematically?
 a. conglomerate measure
  b. multiplicative measure
  c. index measure
  d. multidimensional measure

Question 2

Curad's bandaid campaign stating that Most bandages just don't know when to let go.. is an example of which of the following strategies?
 a. positioning by product attribute c. positioning by competitors
  b. positioning by product class d. positioning by intangible factor


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

elyse44

  • Sr. Member
  • ****
  • Posts: 319
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

C
Definition of positioning by competitors


asd123

  • Member
  • Posts: 557
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

TheDev123

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

The Centers for Disease Control and Prevention has released reports detailing the deaths of infants (younger than 1 year of age) who died after being given cold and cough medications. This underscores the importance of educating parents that children younger than 2 years of age should never be given over-the-counter cold and cough medications without consulting their physicians.

Did you know?

Nitroglycerin is used to alleviate various heart-related conditions, and it is also the chief component of dynamite (but mixed in a solid clay base to stabilize it).

Did you know?

Blood in the urine can be a sign of a kidney stone, glomerulonephritis, or other kidney problems.

Did you know?

Though methadone is often used to treat dependency on other opioids, the drug itself can be abused. Crushing or snorting methadone can achieve the opiate "rush" desired by addicts. Improper use such as these can lead to a dangerous dependency on methadone. This drug now accounts for nearly one-third of opioid-related deaths.

Did you know?

Before a vaccine is licensed in the USA, the Food and Drug Administration (FDA) reviews it for safety and effectiveness. The CDC then reviews all studies again, as well as the American Academy of Pediatrics and the American Academy of Family Physicians. Every lot of vaccine is tested before administration to the public, and the FDA regularly inspects vaccine manufacturers' facilities.

Female choice of males based on nuptial gifts. Female choice of males based on nuptial gifts.
Organization of proteins based on motifs Organization of proteins based on motifs
Examples of characteristics measured by palpation Examples of characteristics measured by palpation
The Reinstatement Procedure, a Measure of Craving The Reinstatement Procedure, a Measure of Craving
Structure of a complex of a type II DNA methylase with DNA Structure of a complex of a type II DNA methylase with DNA
Rock Type Influences Weathering Rock Type Influences Weathering
Video: SNP Polymorphysim Microarray Chip - How to Test a Person's DNA

For a complete list of videos, visit our video library