This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which type of measure assigns a value based on how much of the concept being measured is associated ... (Read 29 times)

asd123

  • Hero Member
  • *****
  • Posts: 557
on: Jun 29, 2018
Which type of measure assigns a value based on how much of the concept being measured is associated with an observation and is formed by putting several variables together systematically?
 a. conglomerate measure
  b. multiplicative measure
  c. index measure
  d. multidimensional measure

Question 2

Curad's bandaid campaign stating that Most bandages just don't know when to let go.. is an example of which of the following strategies?
 a. positioning by product attribute c. positioning by competitors
  b. positioning by product class d. positioning by intangible factor


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

elyse44

  • Sr. Member
  • ****
  • Posts: 319
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

C
Definition of positioning by competitors


asd123

  • Member
  • Posts: 557
Reply 2 on: Jun 29, 2018
Gracias!

hramirez205

  • Member
  • Posts: 345
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Common abbreviations that cause medication errors include U (unit), mg (milligram), QD (every day), SC (subcutaneous), TIW (three times per week), D/C (discharge or discontinue), HS (at bedtime or "hours of sleep"), cc (cubic centimeters), and AU (each ear).

Did you know?

Side effects from substance abuse include nausea, dehydration, reduced productivitiy, and dependence. Though these effects usually worsen over time, the constant need for the substance often overcomes rational thinking.

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

Bacteria have flourished on the earth for over three billion years. They were the first life forms on the planet.

Did you know?

Excessive alcohol use costs the country approximately $235 billion every year.

Geoffroy's tamarin (Saguinus geoffroyi), also known as the Panamanian, red-crested or rufous-na Geoffroy's tamarin (Saguinus geoffroyi), also known as the Panamanian, red-crested or rufous-na
Performing Transmission-Based Precaution: Isolation Techniques Performing Transmission-Based Precaution: Isolation Techniques
Holland’s six basic types of people based on vocational interests (attitudes, abilities, and ... Holland’s six basic types of people based on vocational interests (attitudes, abilities, and ...
Postoperative hyperphagia and obesity in a rat with bilateral VMH lesions. (Based on Teitelbaum, ... Postoperative hyperphagia and obesity in a rat with bilateral VMH lesions. (Based on Teitelbaum, ...
A Layer Based on Electrical Properties: The Ionosphere A Layer Based on Electrical Properties: The Ionosphere
Schematic drawing of a permeation test cell used to measure the permeation rate of chemicals through ... Schematic drawing of a permeation test cell used to measure the permeation rate of chemicals through ...
Video: Introduction to Cystic Fibrosis

For a complete list of videos, visit our video library