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Author Question: Which of the following is a drawback of using social media? a. They involve campaigns that are ... (Read 32 times)

sjones

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on: Jun 29, 2018
Which of the following is a drawback of using social media?
 a. They involve campaigns that are static, with a limited life.
  b. They lack the means to engage target markets more efficiently.
  c. They restrict viral marketing.
  d. Many people around the world lack access to social media.

Question 2

Conjoint is very useful for predicting market share of an optimal product.
 
 Indicate whether the statement is true or false


mariahkathleeen

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Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

F
Conjoint predicts preference, not sales or market share.


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