Which of the following is a drawback of using social media? a. ...

[sjones]

Which of the following is a drawback of using social media?
 a. They involve campaigns that are static, with a limited life.
  b. They lack the means to engage target markets more efficiently.
  c. They restrict viral marketing.
  d. Many people around the world lack access to social media.

Question 2

Conjoint is very useful for predicting market share of an optimal product.
 
 Indicate whether the statement is true or false

[mariahkathleeen]

Answer to Question 1

D

Answer to Question 2

F
Conjoint predicts preference, not sales or market share.