Although simple random sampling is the simplest of the ...

[ss2343]

Although simple random sampling is the simplest of the probability-based sampling procedures, it is not used in marketing research projects as much as other sampling methods, because of a higher probability of non-sampling error.
 
 Indicate whether the statement is true or false

Question 2

A data processing input device that reads material directly from mark-sensed questionnaires is called a(n) _____.
 a. direct-entry mode
  b. verified entry system
  c. tabulation scanning system
  d. optical scanning system

[jojobee318]

Answer to Question 1

F
The simple random sample is utilized in the majority of marketing research projects involving sampling, far more than any non-probability sampling procedure.

Answer to Question 2

D

[ss2343]

Correct answers!

[jojobee318]

Great! Please up vote