According to Schultz and colleagues, which types of consumers have a history of repeat use of the product brand?
a. loyal users c. typical users
b. competitive users d. swing users
Question 2
Which of the following best describes ehrbarer Kaufmann?
a. It refers to a legal entitlement of exclusive rights to use an idea, piece of knowledge, or invention.
b. It refers to governmental actions that distort the free flow of trade in goods, services, or ideas for decidedly adversarial and political, rather than strictly economic, purposes.
c. It is a key legal perspective that has faith and belief as its key focus and is also a mix of societal, legal, and spiritual guidelines.
d. It focuses on maintaining long-term successful international trade efforts with distant and often unfamiliar people.