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Author Question: When amazon.com recommends books for purchase when a customer who has ordered books from Amazon ... (Read 79 times)

RODY.ELKHALIL

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When amazon.com recommends books for purchase when a customer who has ordered books from Amazon previously returns to the site, this is an example of _____.
 a. push technology
  b. electronic data interchange
  c. pull technology
  d. a URL

Question 2

In practice, decision-making rarely relies wholly on an input-output framework of marketing research and formal statistical models, but combines them with managers' experience, judgment, and intuition.
 
 Indicate whether the statement is true or false



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stano32

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Answer to Question 1

A

Answer to Question 2

T
To make good decisions, managers can use the input of marketing research, but they also must rely on their experience and personal judgment.




RODY.ELKHALIL

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Reply 2 on: Jun 29, 2018
Excellent


softEldritch

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Reply 3 on: Yesterday
Gracias!

 

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