Author Question: Perceptual incongruity occurs when achieving the goals of either the supplier or the retailer would ... (Read 133 times)

HCHenry

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Perceptual incongruity occurs when achieving the goals of either the supplier or the retailer would hamper the performance of the other.
 
 Indicate whether the statement is true or false

Question 2

Offering recommendations based on an Internet shopper's past purchases is an example of cross selling.
 
 Indicate whether the statement is true or false



akpaschal

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Answer to Question 1

F

Answer to Question 2

True



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