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Author Question: Among factors that influence resistance, adoption, and diffusion, _____ refers to the extent to ... (Read 40 times)

DelorasTo

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Among factors that influence resistance, adoption, and diffusion, _____ refers to the extent to which an innovation follows established guidelines for what seems appropriate in the category.
 A) simplicity
  B) adaptability
  C) legitimacy
  D) fungibility
  E) guidability

Question 2

A common language between neighboring countries facilitates commerce and marketing.
 
 Indicate whether the statement is true or false



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joshbk44

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Answer to Question 1

C

Answer to Question 2

T
The commonality of language and other elements of culture facilitate interaction between neighboring countries and promote cooperation: In an economic relationship in which culture does not constitute a barrier to communication, individuals are more likely to understand their counterparts and their position. In addition, a common language facilitates commerce and marketing in particular.




joshbk44

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