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Author Question: Home-country nationals are preferred by companies whose products are in the mature stage of the ... (Read 94 times)

jerry coleman

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on: Jun 29, 2018
Home-country nationals are preferred by companies whose products are in the mature stage of the product life cycle.
 
 Indicate whether the statement is true or false

Question 2

An individual supplier focus (as opposed to a supply network focus) for category strategy development will be increasingly applied.
 a. True
  b. False
 Indicate whether the statement is true or false


kristenb95

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F
Home-country nationals - known also as parent-company nationals - are preferred by companies whose products are at the forefront of technology, used when the selling function relies on extensive training and highly-specialized information.

Answer to Question 2

False


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