This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Why do some non-U.S. firms choose to advertise in English? a. It is used to stress a cosmopolitan ... (Read 77 times)

shenderson6

  • Hero Member
  • *****
  • Posts: 573
on: Jun 29, 2018
Why do some non-U.S. firms choose to advertise in English?
 a. It is used to stress a cosmopolitan attitude.
  b. English requires less space in print than many languages.
  c. It endows the product with status.
  d. All of the above are true.

Question 2

Most low-effort decisions are made:
 A) with a rapid change in behavior pattern.
  B) with a high level of cognitive thinking.
  C) frequently and repeatedly over time.
  D) to choose the best possible selection.
  E) occasionally but with considerable expense.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

yeungji

  • Sr. Member
  • ****
  • Posts: 319
Reply #1 on: Jun 29, 2018
Answer to Question 1

D
English requires less space in print and broadcast media in some cases (e.g., vs. German). It also provides a cosmopolitan and status image. For the same reason, some brands (that are not American) choose to include American in their name.

Answer to Question 2

C


shenderson6

  • Member
  • Posts: 573
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

Bigfoot1984

  • Member
  • Posts: 321
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

The lipid bilayer is made of phospholipids. They are arranged in a double layer because one of their ends is attracted to water while the other is repelled by water.

Did you know?

Common abbreviations that cause medication errors include U (unit), mg (milligram), QD (every day), SC (subcutaneous), TIW (three times per week), D/C (discharge or discontinue), HS (at bedtime or "hours of sleep"), cc (cubic centimeters), and AU (each ear).

Did you know?

The Babylonians wrote numbers in a system that used 60 as the base value rather than the number 10. They did not have a symbol for "zero."

Did you know?

If all the neurons in the human body were lined up, they would stretch more than 600 miles.

Did you know?

Medication errors are more common among seriously ill patients than with those with minor conditions.

Lestidae is a rather small family of cosmopolitan, large-sized, slender damselflies. They are of the Lestidae is a rather small family of cosmopolitan, large-sized, slender damselflies. They are of the
Brain Damage Caused by Stress Brain Damage Caused by Stress
Sociologists who use the functionalist perspective stress how industrialization and urbanization ... Sociologists who use the functionalist perspective stress how industrialization and urbanization ...
Sample Stress Management Program Sample Stress Management Program
Frequency Analysis of Letters Used in the English Language Frequency Analysis of Letters Used in the English Language
Competitive firms and maximization Competitive firms and maximization
Video: hGH (protein synthesis, growth and development)

For a complete list of videos, visit our video library