Author Question: Vicky likes an advertisement for candies because it reminds her of the times her mother gave her a ... (Read 91 times)

wenmo

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Vicky likes an advertisement for candies because it reminds her of the times her mother gave her a candy as a treat when she was a child. In this case, Vicky likes the ad because of:
 A) source derogation.
  B) its hedonic dimension.
  C) central-route processing.
  D) its two-sided message.
  E) its utilitarian dimension.

Question 2

Which of the following is one of the influences on transfer pricing decisions?
 a. Export restrictions
  b. Competition in target countries
  c. Environmental constraints
  d. Recruitment and training costs



isabelt_18

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Answer to Question 1

B

Answer to Question 2

B



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