___________ are products that usually have the lowest price in ...

[dalyningkenk]

___________ are products that usually have the lowest price in the product line and yield low margins.
 a. Price jumpers
  b. Price points
  c. Lures
  d. Door openers
  e. Cost leaders

Question 2

In the process of ___________________ ___________, it is best to consider the extent to which the product fits with the overall mission of the organization.
 Fill in the blank(s) with correct word

[Jordin Calloway]

Answer to Question 1

D

Answer to Question 2

Screening new product ideas

[dalyningkenk]

Thanks for the timely response, appreciate it

[ryhom]

Excellent