Author Question: A brand name used for a product line should be compatible with most of the products in the line. ... (Read 137 times)

stephzh

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A brand name used for a product line should be compatible with most of the products in the line.
 
 Indicate whether the statement is true or false

Question 2

Ideally, pricing decisions have little relation to a firm's marketing objectives.
 
 Indicate whether the statement is true or false



alvinum

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Answer to Question 1

False

Answer to Question 2

False



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