Amazon.com has begun to pressure manufacturers to use less ...

[Jipu 123]

Amazon.com has begun to pressure manufacturers to use less wasteful packaging because:
 a. Thousands of workers are injured each year opening the hard, clear plastic packaging.
  b. The packaging is bad for the environment.
  c. With sales of over 35 billion annually, it has to clout to pressure manufacturers.
  d. Customers have complained about the use of excessive packaging.
  e. Having a large advertising budget.

Question 2

The most important factor of an international product launch is often high service quality.
 
 Indicate whether the statement is true or false

[diesoon]

Answer to Question 1

E

Answer to Question 2

T
According to the text, goodness-of-launch is characterized by the following, in order of impact: high service quality, on-time shipment and adequate product availability, quality sales force and enough sales effort and support, quality of promotion and sufficient promotional effort.

[Jipu 123]

Thank you

[diesoon]

No problemo