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Author Question: What is the defensive stance to social responsibility? What will be an ideal ... (Read 21 times)

debasdf

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on: Jul 7, 2018
What is the defensive stance to social responsibility?
 
  What will be an ideal response?

Question 2

What is the difference between licensing and franchising?
 
  What will be an ideal response?
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Jbrasil

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Reply #1 on: Jul 7, 2018
Answer to Question 1

The defensive approach refers to a situation in which an organization does only what is legally required.

Answer to Question 2

Licensing is a contractual arrangement in which a firm in one country licenses the use of its intellectual property to a firm in a second country in return for a royalty payment. Franchising is a specialized form of licensing which occurs when the franchisor authorizes the franchisee to utilize its operating system as well as its intellectual property.


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