Author Question: Converging buyer characteristics, growing acceptance of global brands, and increased diffusion of ... (Read 93 times)

misspop · **on:** Jul 7, 2018

Converging buyer characteristics, growing acceptance of global brands, and increased diffusion of uniform technology make it difficult to pursue a global strategy.

Indicate whether the statement is true or false

Question 2

The segment of the economic environment comprising independently owned firms that seek to earn profits is called the ________.

A) political sector
B) private sector
C) democratic sector
D) public sector