This topic contains a solution. Click here to go to the answer

Author Question: Bundling is the process of selling two or more products together for a price that is less than the ... (Read 68 times)

wenmo

  • Hero Member
  • *****
  • Posts: 540
Bundling is the process of selling two or more products together for a price that is less than the sum of the two product's individual prices.
 
  Indicate whether the statement is true or false

Question 2

Identify and describe the various types of rich media ads and video ads and explain how each one works.
 
  What will be an ideal response?



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

jackie

  • Sr. Member
  • ****
  • Posts: 324
Answer to Question 1

TRUE

Answer to Question 2

Rich media ads employ Flash, HTML5, Java, JavaScript, and animation, sound, and interactivity. These ads tend to be more about branding than sales. One type of rich media ad is an interstitial. An interstitial ad places a full-page message between the current and destination pages of a user. Interstitials are usually inserted within a single website and displayed as the user moves from one page to the next. The interstitial typically lasts 10 seconds or less, then moving automatically to the page the user requested. Interstitials can also be deployed over an advertising network and appear as users move among websites. The IAB also provides mobile rich media ad interface definitions (MRAID) to provide a set of standards designed to work with HTML5 and JavaScript that developers can use to create rich media ads to work with apps running on different mobile devices.

There are four main types of video ads. Linear video ads take over the currently playing video for a certain period of time. Nonlinear video ads run at the same time as currently playing video content and do not take over the screen. In-banner video ads are triggered by the user mousing over part of a banner ad and may expand to cover more area of the screen than the banner. Finally, in-text video ads are delivered when the user mouses over relevant text. The most widely used format is the pre-roll (followed by the mid-roll and the post-roll) where users are forced to watch a video ad either before, in the middle of, or at the end of the video they originally clicked on.




wenmo

  • Member
  • Posts: 540
Reply 2 on: Jul 7, 2018
Wow, this really help


frankwu0507

  • Member
  • Posts: 322
Reply 3 on: Yesterday
:D TYSM

 

Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

The first documented use of surgical anesthesia in the United States was in Connecticut in 1844.

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Did you know?

A serious new warning has been established for pregnant women against taking ACE inhibitors during pregnancy. In the study, the risk of major birth defects in children whose mothers took ACE inhibitors during the first trimester was nearly three times higher than in children whose mothers didn't take ACE inhibitors. Physicians can prescribe alternative medications for pregnant women who have symptoms of high blood pressure.

Did you know?

In most climates, 8 to 10 glasses of water per day is recommended for adults. The best indicator for adequate fluid intake is frequent, clear urination.

For a complete list of videos, visit our video library