Author Question: Which of the following marketing techniques refers to the application of business ... (Read 19 times)

jake

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Which of the following marketing techniques refers to the application of business intelligencesystems to the planning and execution of marketing programs?
 
  A) ambush marketing
  B) viral marketing
  C) database marketing
  D) guerrilla marketing

Question 2

When a company outsources a system, it has complete control over prioritizing softwarefixes.
 
  Indicate whether the statement is true or false



lauravaras

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Answer to Question 1

C

Answer to Question 2

FALSE



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