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Author Question: Amazon's use of the Internet as a platform to sell books more efficiently than traditional ... (Read 116 times)

nelaaney

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Amazon's use of the Internet as a platform to sell books more efficiently than traditional bookstores illustrates a use of information services for
 
  A) low-cost leadership.
  B) marketing effectiveness.
  C) focusing on market niche.
  D) strengthening supplier intimacy.
  E) developing synergies.

Question 2

At the top of the management structure for information systems projects in a large company is
 
  A) project management.
  B) the CIO.
  C) the corporate strategic planning group.
  D) the board of directors.
  E) chief executive officer (CEO).



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akudia

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Answer to Question 1

A

Answer to Question 2

C




nelaaney

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Reply 2 on: Jul 7, 2018
:D TYSM


gcook

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Reply 3 on: Yesterday
Gracias!

 

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