Author Question: Cathy just started a job with XYZ Manufacturing Company. She attended an orientation and was given a ... (Read 24 times)

saliriagwu

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Cathy just started a job with XYZ Manufacturing Company. She attended an orientation and was given a packet providing information about the various employee benefits XYZ offers.
 
  One item in the packet was a booklet and application form from an auto insurer. The insurer offers lower premiums to XYZ employees. The insurer's plan for selling individually-underwritten auto insurance to employees of XYZ Manufacturing Company is called
  A) direct response.
  B) mass merchandising.
  C) financial institution distribution.
  D) multiple marketing.

Question 2

The leaders of a religious group decided to start a life insurance organization to insure members of the religious group. The insurer will operate as a nonprofit organization, thus receiving favorable tax treatment. The insurer formed will be a
 
  A) health maintenance organization.
  B) stock insurer.
  C) fraternal insurer.
  D) reciprocal exchange.



fur

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Answer to Question 1

Answer: B

Answer to Question 2

Answer: C



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