Author Question: Measurable, substantial, accessible, differentiable, and actionable are criteria to consider when ... (Read 34 times)

washai · **on:** Jul 12, 2018

Measurable, substantial, accessible, differentiable, and actionable are criteria to consider when determining

A) segmentation.
B) diffusion.
C) market demand.
D) social support.

Question 2

In contrast to a tangible price of money for marketing, the intangible price in social marketing is

A) ongoing choices to do a behavior.
B) other behaviors that give satisfaction.
C) time, effort, discomfort, etc.
D) behavior.