When Nabisco realized that their Ritz cracker brand was ...

[haleyc112]

When Nabisco realized that their Ritz cracker brand was experiencing stagnant sales and profits, it began to offer serving suggestions and recipes featuring the cracker on its packaging. This marketing mix change is in response to:
 A) the stage of the product life cycle.
  B) changes in customer preferences.
  C) simplifying the product mix.
  D) increased brand management.
  E) challenges from competitors.

Question 2

Which form of business is the easiest to start?
 A) Corporation
  B) Partnership
  C) Entrepreneurship
  D) Sole proprietorship
  E) S corporation

[lolol]

Answer to Question 1

A

Answer to Question 2

D

[haleyc112]

YES! Correct, THANKS for helping me on my review

[irishcancer18]

Thanks for the timely response, appreciate it