Author Question: Before a fast food restaurant introduces its new veggie burger in its restaurants nationwide, it ... (Read 109 times)

Zoey63294 · **on:** Jul 14, 2018

Before a fast food restaurant introduces its new veggie burger in its restaurants nationwide, it decides to test-market it in a few markets to better gauge customer response. Which product development phase does this represent?
A) Product development and testing
B) Idea generation
C) Commercialization
D) Product analysis
E) Screening

Question 2

A limit on the amount of a particular good that may be brought into a country during a given period of time is called a(n):
A) import duty.
B) import deficit.
C) trade embargo.
D) import tariff.
E) import quota.