« previous next »

Author Question: When the late Sam Walton was opening his new Hypermart stores, television ads would show Sony ... (Read 23 times)

Awilson837

  • Hero Member
  • *****
  • Posts: 509
on: Jul 21, 2018

When the late Sam Walton was opening his new Hypermart stores, television ads would
  show Sony television sets being chopped into two pieces by a sword-wielding Samurai
  warrior. The accompanying dialogue said, You can go elsewhere and spend more or get
  considerably less Sony. What competitive strategy does this approach represent?


 
 

a. Differentiation
  b. Focus
  c. Overall cost leadership
  d. Analyzer
  e. Prospector



Question 2

Colonial Penn Life Insurance Company had a television ad in which the late Ed McMahon
  tells you that if you are over fifty and your name is not on the brochure describing a
  particular insurance policy, it should be. What competitive strategy does this represent?


 
 

a. Differentiation
  b. Overall cost leadership
  c. Focus
  d. Analyzer
  e. Prospector



nital

  • Sr. Member
  • ****
  • Posts: 320
Reply #1 on: Jul 21, 2018
Answer to Question 1

C

Answer to Question 2

C


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Hyperthyroidism leads to an increased rate of metabolism and affects about 1% of women but only 0.1% of men. For most people, this increased metabolic rate causes the thyroid gland to become enlarged (known as a goiter).

Did you know?

The shortest mature adult human of whom there is independent evidence was Gul Mohammed in India. In 1990, he was measured in New Delhi and stood 22.5 inches tall.

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Did you know?

The Romans did not use numerals to indicate fractions but instead used words to indicate parts of a whole.

Did you know?

In 2012, nearly 24 milliion Americans, aged 12 and older, had abused an illicit drug, according to the National Institute on Drug Abuse (NIDA).

A microsatellite locus can show linkage to a disease gene A microsatellite locus can show linkage to a disease gene
Hominin Evolution in the Mid to Late Pleistocene Hominin Evolution in the Mid to Late Pleistocene
Opening a Sterile Packet Opening a Sterile Packet
Older people who experienced stressful events in their younger years may show personal growth and ... Older people who experienced stressful events in their younger years may show personal growth and ...
The opening of the throttle plate can be delayed as long as 30 milliseconds (0.030 sec) to allow ... The opening of the throttle plate can be delayed as long as 30 milliseconds (0.030 sec) to allow ...
A late stage in mitosis after the chromosomes (stained blue) have separated A late stage in mitosis after the chromosomes (stained blue) have separated
Video: Glycolysis - and oxygen

For a complete list of videos, visit our video library