« previous next »

Author Question: How can a properly maintained database of client information be used for marketing the firm's ... (Read 123 times)

nautica902

  • Hero Member
  • *****
  • Posts: 591
on: Aug 3, 2018
How can a properly maintained database of client information be used for marketing the firm's services? Give two examples of marketing strategies that would employ the law firm's database.
 
  What will be an ideal response?

Question 2

Explain how a database organizes data, using the terms table, record, field, and report..
 
  What will be an ideal response?


steff9894

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Aug 3, 2018
Answer to Question 1

One can send cards for birthdays, wedding anniversaries, or holidays. Clients who have used the firm for particular types of services can receive legal newsletters concerning those areas of law. By keeping track of when wills are signed, the law firm can send a check-up notice after a certain period of time to review and perhaps revise a client's estate plan.

Answer to Question 2

Databases organize information in tables containing fields of information, or data. A field contains one type of information, such as last names. A record is all the information about one item or person. Reports present the data from the database in an organized, readable presentation.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

There are actually 60 minerals, 16 vitamins, 12 essential amino acids, and three essential fatty acids that your body needs every day.

Did you know?

Children with strabismus (crossed eyes) can be treated. They are not able to outgrow this condition on their own, but with help, it can be more easily corrected at a younger age. It is important for infants to have eye examinations as early as possible in their development and then another at age 2 years.

Did you know?

Before a vaccine is licensed in the USA, the Food and Drug Administration (FDA) reviews it for safety and effectiveness. The CDC then reviews all studies again, as well as the American Academy of Pediatrics and the American Academy of Family Physicians. Every lot of vaccine is tested before administration to the public, and the FDA regularly inspects vaccine manufacturers' facilities.

Did you know?

Lower drug doses for elderly patients should be used first, with titrations of the dose as tolerated to prevent unwanted drug-related pharmacodynamic effects.

Did you know?

The top five reasons that children stay home from school are as follows: colds, stomach flu (gastroenteritis), ear infection (otitis media), pink eye (conjunctivitis), and sore throat.

Mechanisms that convey positional information during embryonic development. Mechanisms that convey positional information during embryonic development.
Patient Information Supplied When Scheduling Hospital Admissions Patient Information Supplied When Scheduling Hospital Admissions
Using alert labels enables the medical staff to quickly identify important information such as ... Using alert labels enables the medical staff to quickly identify important information such as ...
A Simplified Model of Information Flow in Human Memory A Simplified Model of Information Flow in Human Memory
Wrap the client securely with sheets. (A) Lay one side of the sheet over the body. (B) Enclose the ... Wrap the client securely with sheets. (A) Lay one side of the sheet over the body. (B) Enclose the ...
The CHRIS manual entry for toluene. Useful information includes response information, chemical and ... The CHRIS manual entry for toluene. Useful information includes response information, chemical and ...
Video: Mitosis step-by-step

For a complete list of videos, visit our video library