Author Question: When deciding which syndicated program to purchase, a programmer is usually most concerned with ... (Read 118 times)

newyorker26 · **on:** Aug 11, 2018

When deciding which syndicated program to purchase, a programmer is usually most concerned with

a. the show's overall household rating.
b. the show's ratings for particular demographics.
c. which network the show originally aired on.
d. product placement.

Question 2

True or false: For most local stations, the purchase of syndicated programming is the largest single expense.

Indicate whether the statement is true or false