When deciding which syndicated program to purchase, a programmer ...

[newyorker26]

When deciding which syndicated program to purchase, a programmer is usually most concerned with
 
  a. the show's overall household rating.
  b. the show's ratings for particular demographics.
  c. which network the show originally aired on.
  d. product placement.

Question 2

True or false: For most local stations, the purchase of syndicated programming is the largest single expense.
 
  Indicate whether the statement is true or false

[ghepp]

Answer to Question 1

b

Answer to Question 2

TRUE

[newyorker26]

Wow, this really help

[abro1885]

Thanks for the timely response, appreciate it