If it turns out that we have violated an ethic rule or rules, do we disclose what happened and why and explain how we plan to change our processes in the future? is a question that addresses which of the following?
A) honesty of identity
B) agency employment characteristics
C) respect for the rules
D) honesty of opinion
E) responses when things go wrong
Question 2
Which is NOT something that Mark McClennan poses for consideration to determine if consumer PR is right for you?
A) if you don't love what you're doing, don't do it
B) change is constant
C) do everything online instead of getting out it in the public
D) everything matters
E) every opportunity is a networking opportunity
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