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Author Question: Which of the rules for coding has been violated by the following responses to a question about ... (Read 127 times)

sarasara

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Which of the rules for coding has been violated by the following responses to a question about annual salary?
 
  Under 20,000
  20,000 - 40,000
  40,000 - 60,000
  Above 60,000
 a. Coding categories should be exhaustive.
  b. Coding categories should be mutually exclusive.
  c. Coding categories should be test tabulated.
  d. Coding categories should be alphabetic only.

Question 2

What are the possible marketing-level strategies?



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joanwhite

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Answer to Question 1

B

Answer to Question 2

Marketing-level strategies include strategic product focus, strategic place focus, strategic price focus, and strategic prospects focus.




sarasara

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


tkempin

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Reply 3 on: Yesterday
Gracias!

 

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