This topic contains a solution. Click here to go to the answer

Author Question: Social media tools impact the newsroom in many ways. Which of the following is NOT an accurate ... (Read 67 times)

james9437

  • Hero Member
  • *****
  • Posts: 568
Social media tools impact the newsroom in many ways. Which of the following is NOT an accurate percentage of impact?
 
  A) 66 percent are reading blogs
  B) 48 percent are viewing videos online
  C) 25 percent are listening to podcasts
  D) 20 percent believe that bloggers are important opinion shapers
  E) 91 percent believe that these tools enhance journalism

Question 2

Harold Lasswell encouraged us to think about who says what through what channel to whom with what effect. Identify the who, what, channel, to whom, and with what effect refers to in a public relations situation.
 
  What will be an ideal response?



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

triiciiaa

  • Sr. Member
  • ****
  • Posts: 349
Answer to Question 1

Answer: D

Answer to Question 2

Who refers to the PR practitioner. What refers to the public relations message.
The channel refers to some form of mass or mediated communication. To whom refers to the
audience or public, and with what effect refers to whatever was intended. Pages 81-82,
Difficulty: 3; Skill: Conceptual





 

Did you know?

Drying your hands with a paper towel will reduce the bacterial count on your hands by 45–60%.

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Did you know?

Critical care patients are twice as likely to receive the wrong medication. Of these errors, 20% are life-threatening, and 42% require additional life-sustaining treatments.

Did you know?

To combat osteoporosis, changes in lifestyle and diet are recommended. At-risk patients should include 1,200 to 1,500 mg of calcium daily either via dietary means or with supplements.

For a complete list of videos, visit our video library