This topic contains a solution. Click here to go to the answer

Author Question: Social media tools impact the newsroom in many ways. Which of the following is NOT an accurate ... (Read 63 times)

james9437

  • Hero Member
  • *****
  • Posts: 568
Social media tools impact the newsroom in many ways. Which of the following is NOT an accurate percentage of impact?
 
  A) 66 percent are reading blogs
  B) 48 percent are viewing videos online
  C) 25 percent are listening to podcasts
  D) 20 percent believe that bloggers are important opinion shapers
  E) 91 percent believe that these tools enhance journalism

Question 2

Harold Lasswell encouraged us to think about who says what through what channel to whom with what effect. Identify the who, what, channel, to whom, and with what effect refers to in a public relations situation.
 
  What will be an ideal response?



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

triiciiaa

  • Sr. Member
  • ****
  • Posts: 349
Answer to Question 1

Answer: D

Answer to Question 2

Who refers to the PR practitioner. What refers to the public relations message.
The channel refers to some form of mass or mediated communication. To whom refers to the
audience or public, and with what effect refers to whatever was intended. Pages 81-82,
Difficulty: 3; Skill: Conceptual





 

Did you know?

The Centers for Disease Control and Prevention has released reports detailing the deaths of infants (younger than 1 year of age) who died after being given cold and cough medications. This underscores the importance of educating parents that children younger than 2 years of age should never be given over-the-counter cold and cough medications without consulting their physicians.

Did you know?

Most strokes are caused when blood clots move to a blood vessel in the brain and block blood flow to that area. Thrombolytic therapy can be used to dissolve the clot quickly. If given within 3 hours of the first stroke symptoms, this therapy can help limit stroke damage and disability.

Did you know?

The heart is located in the center of the chest, with part of it tipped slightly so that it taps against the left side of the chest.

Did you know?

About 100 new prescription or over-the-counter drugs come into the U.S. market every year.

Did you know?

Russia has the highest death rate from cardiovascular disease followed by the Ukraine, Romania, Hungary, and Poland.

For a complete list of videos, visit our video library