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Author Question: Dividing a market into groups based on consumers' knowledge, attitude, use, or response to a product ... (Read 72 times)

Starlight

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on: Mar 24, 2019
Dividing a market into groups based on consumers' knowledge, attitude, use, or response to a product is called:
◦ Market bifurcation
◦ Market segmentation
◦ Behavioral segmentation
◦ Psychographic segmentation
Marketing for Hospitality and Tourism ¦ Kotler, Bowen, Makens ¦ 7th Edition
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Marked as best answer by Starlight on Mar 24, 2019

SomethingSomething

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Reply #1 on: Mar 24, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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Starlight

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Reply 2 on: Mar 24, 2019
Great answer, keep it coming :)

zacnyjessica

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Reply 3 on: Yesterday
Excellent

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