The European Expansion (Scenario)As a manager at a growing ...

[mydiamond]

The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.


Samantha begins to explore expansion opportunities in England and France because of language similarities with the Canadian market and also because her Canadian managers are used to legal and political systems that are ________.
◦ dynamic
◦ fixed
◦ stable
◦ flexible
◦ command-based

[Carissamariew]

A FREE account is required to view all solutions! Click to Register

Login with Facebook Login with Google Login with Email

Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.

Answer Preview

Only 29% of students answer this correctly

[RRMR]

The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.


Samantha is considering whether her company should open a subsidiary in Germany or Italy. She is wondering which country's culture would be better suited to her company, since research indicates that ________.
◦ national culture and organizational culture have roughly the same effect on employees
◦ organizational culture has a greater effect on employees than national culture
◦ national culture has a greater effect on employees than organizational culture
◦ national culture has a greater effect on employees than economic conditions
◦ organizational culture has a greater effect on employees than employment laws

[efwsefaw]

national culture has a greater effect on employees than organizational culture

[silviawilliams41]

The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.


As part of the expansion plan, Samantha will recommend establishing a subsidiary in Germany. Overall, this is the ________ international expansion strategy.
◦ quickest
◦ safest
◦ most common
◦ cheapest
◦ riskiest

[Natalie4ever]

riskiest

[appyboo]

The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.


As part of the expansion plan, Samantha will recommend exporting to Spain and Portugal. Overall, this is the ________ way to expand product sales into foreign markets.
◦ most expensive
◦ least popular
◦ safest
◦ slowest
◦ riskiest

[sokh]

safest

[Engineer]

The European Expansion (Scenario)
As a manager at a growing Canadian company, Samantha has been asked to develop a strategy to expand the company's operations into the European market. Although the company president has provided some basic guidelines about acceptable levels of risk and investment, there are still many factors in the legal-political, economic, and cultural environments that Samantha must take into consideration in her proposal.


Samantha will also recommend forming a strategic alliance with a Swiss-based company that promises to market her company's products in several EU countries in exchange for access to her company's distribution network in Canada and the United States. This strategy will require less investment than ________.
◦ exporting
◦ establishing a joint venture
◦ franchising
◦ establishing a subsidiary
◦ licensing

[matt]

establishing a subsidiary