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Author Question: Which of the following techniques might be used if Warby Parker is developing a new eyeglass frame ... (Read 41 times)

mt05945

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on: Feb 10, 2022

Question 1

Which of the following is the study of an individual's involuntary responses to marketing stimuli, including eye movement, heart rate, skin conductance, breathing, brain activity (using functional magnetic resonance imaging [fMRI]), and brain waves (electroencephalography [EEG])?
◦ Neuromarketing
◦ Neuroscience
◦ Cerebromarketing
◦ Stimulus marketing

Question 2

Which of the following techniques might be used if Warby Parker is developing a new eyeglass frame design to understand consumers' initial reactions?
◦ An online panel survey
◦ A mail survey
◦ Role playing
◦ In-depth interviews
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
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Marked as best answer by mt05945 on Feb 10, 2022

FireandIce

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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mt05945

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Reply 2 on: Feb 10, 2022
Gracias!

juliaf

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Reply 3 on: Yesterday
Excellent

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