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Author Question: To be useful to the marketing researcher or manager, differences must, if statistically significant, ... (Read 28 times)

bvyeehaw

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Question 1

To be potentially useful to the marketing researcher or manager, differences do not have to be statistically significant.
◦ true
◦ false

Question 2

To be useful to the marketing researcher or manager, differences must, if statistically significant, be measurable and actionable.
◦ true
◦ false


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Marked as best answer by bvyeehaw on Feb 10, 2022

xinyifff

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bvyeehaw

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Reply 2 on: Feb 10, 2022
Excellent


jomama

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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