Author Question: Betty wanted Barney to agree to going on a weeklong cruise. She started by giving him brochures on ... (Read 75 times)

Mollykgkg

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Betty wanted Barney to agree to going on a weeklong cruise. She started by giving him brochures on cruises that were several months in length. Betty is hoping her husband will be influenced by
 
  a. the door-in-the-face principle. c. the foot-in-the-door principle.
  b. the reciprocity principle. d. the scarcity principle.

Question 2

Cialdini's research on the reciprocity principle found that it is so powerful it works even when the gift
 
  a. is uninvited. c. results in an uneven exchange.
  b. comes from someone you dislike. d. is all of these.



ndhahbi

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Answer to Question 1

A

Answer to Question 2

D



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