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Author Question: Emphasizing the group benefits of a product should be more appealing to collectivists than to ... (Read 90 times)

Lobcity

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Emphasizing the group benefits of a product should be more appealing to collectivists than to individualists.
 
  Indicate whether this statement is true or false.

Question 2

An advertisement with a fear appeal is most effective when accompanied byinformation about how to reduce the danger.
 
  Indicate whether this statement is true or false.



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laurnthompson

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Answer to Question 1

Answer: TRUE

Answer to Question 2

Answer: TRUE





 

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