This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Lori downloads and listens to MP3s to help her quit smoking. She cannot consciously detect any ... (Read 16 times)

Beheh

  • Hero Member
  • *****
  • Posts: 520
on: Jun 22, 2018
Lori downloads and listens to MP3s to help her quit smoking. She cannot consciously detect any antismoking messages. Chances are that the messages are
 
  a. implicit.
  b. subliminal.
  c. not there at all.
  d. superliminal.

Question 2

According to the authors, when manufacturers make products that don't appeal to people's emotions and are not perceived as relevant by most consumers (e.g., bad breath, toenail fungus), they are likely to design advertisements that
 
  a. create a problem the product is allegedly designed to fix.
  b. focus on the objective strengths of the product.
  c. contrast their product with other available products on the market.
  d. are tailored to very specific consumer groups.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Moriaki

  • Sr. Member
  • ****
  • Posts: 341
Reply #1 on: Jun 22, 2018
Answer to Question 1

Answer: B

Answer to Question 2

Answer: A


Beheh

  • Member
  • Posts: 520
Reply 2 on: Jun 22, 2018
Great answer, keep it coming :)

Dnite

  • Member
  • Posts: 297
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

In the United States, congenital cytomegalovirus causes one child to become disabled almost every hour. CMV is the leading preventable viral cause of development disability in newborns. These disabilities include hearing or vision loss, and cerebral palsy.

Did you know?

The FDA recognizes 118 routes of administration.

Did you know?

Persons who overdose with cardiac glycosides have a better chance of overall survival if they can survive the first 24 hours after the overdose.

Did you know?

Drug abusers experience the following scenario: The pleasure given by their drug (or drugs) of choice is so strong that it is difficult to eradicate even after years of staying away from the substances involved. Certain triggers may cause a drug abuser to relapse. Research shows that long-term drug abuse results in significant changes in brain function that persist long after an individual stops using drugs. It is most important to realize that the same is true of not just illegal substances but alcohol and tobacco as well.

Did you know?

Hypertension is a silent killer because it is deadly and has no significant early symptoms. The danger from hypertension is the extra load on the heart, which can lead to hypertensive heart disease and kidney damage. This occurs without any major symptoms until the high blood pressure becomes extreme. Regular blood pressure checks are an important method of catching hypertension before it can kill you.

Why people don't stop smoking Why people don't stop smoking
Probes can be used to detect specific macromolecules Probes can be used to detect specific macromolecules
Damage to the Insula and Smoking Cessation Damage to the Insula and Smoking Cessation
Varenicline as a Treatment for Smoking Varenicline as a Treatment for Smoking
Fluorescence in situ hybridization (FISH) is a cytogenetic technique that is used to detect the ... Fluorescence in situ hybridization (FISH) is a cytogenetic technique that is used to detect the ...
Smoking Smoking
Video: Structure of Amino Acid, Peptide Bonds & Polypeptides

For a complete list of videos, visit our video library