Author Question: Reggie is busy trying to prepare a complicated recipe for dinner when his sons come in asking him ... (Read 563 times)

Jkov05 · **on:** Jun 22, 2018

Reggie is busy trying to prepare a complicated recipe for dinner when his sons come in asking him who can use the computer first.

One son, Jason, gives a long explanation about why he needs it, and goes on for some time. The other son, Cameron, just gives a short explanation. If Reggie is processing these arguments via the heuristic route, who is he most likely to give computer privileges to first?
a. He would make them decide between themselves.
b. He would disallow them both from using the computer because he is in a bad mood.
c. Jason
d. Cameron

Question 2

Chaiken (1987) and other proponents of the heuristic-systematic model of persuasion assert that emotions often signal us as to our true attitudes. By this they mean that

a. emotional responses are the basis of most attitudes.
b. emotions often inform our How do I feel about it? heuristic.
c. careful analysis of message contents invokes strong emotions.
d. positive emotions are used as a heuristic but negative emotions are not.