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Author Question: Use an emotional appeal when the A) product is expensive; long-lasting; or important to health, ... (Read 194 times)

waynest

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on: Jun 23, 2018
Use an emotional appeal when the
 A) product is expensive; long-lasting; or important to health, security, and financial success.
 B) product is inexpensive, short-lived, or nonessential.
 C) reader is comparing similar products from other companies.
 D) reader has a college education.

Question 2

Emotional appeals
 A) focus on making or saving money.
 B) explain how to increase efficiency or protect resources.
 C) solve workplace problems.
 D) focus on status, ego, and sensual feelings.


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Jossy

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Reply #1 on: Jun 23, 2018
Answer to Question 1

B

Answer to Question 2

D


waynest

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Reply 2 on: Jun 23, 2018
Wow, this really help

adf223

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Reply 3 on: Yesterday
Gracias!

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