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Author Question: Explain media richness theory and give an example of a rich medium and a lean ... (Read 354 times)

Melani1276

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on: Jun 23, 2018
Explain media richness theory and give an example of a rich medium and a lean medium.

Question 2

English-speaking readers typically start scanning at the top right side of the main content area of a website.
  Indicate whether the statement is true or false


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juliaf

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Reply #1 on: Jun 23, 2018
Answer to Question 1

Media richness theory attempts to classify media in organizations according to how much clarifying information they are able to convey from a sender to a recipient. The more helpful cues and immediate feedback the medium provides, the richer it is. The richest media are face-to-face conversations and meetings. The leanest media are newsletters, flyers, bulletins, and posters.

Answer to Question 2

False


Melani1276

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Reply #2 on: Jun 23, 2018
Thank you


juliaf

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Reply #3 on: Jun 23, 2018
No problemo


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